marketplace in other aspect of our lives implies that there's some kind of balance between the seller and the buyer. and in medicine, in health care, there is no balance. if you go into a shoe store and you see a pair of shoes and you say, well, maybe they're, you know, $200, i think i'll buy them. the guy behind the counter at the shoe store tells you that the shoes are $6,000, you can turn around and walk out. in fact, you can walk out and go up the block and go to a different shoe store. you don't have to buy the shoes. in health care not only do you have to buy it because you don't have any choice but you don't know what the price is before you buy it. when you read the statement from the american hospital association, i sort of had to chuckle because the implication there is that if they charge, as i found, $77 for a box of, you know, gauze pads, the reason they're doing that is because of all the other care in the hospital that you're getting.